Luke Hayman: Graphic Design Legend At Pentagram & Beyond

19 May, 2025

What does it take to transform the visual language of the world's most influential publications? Luke Hayman, a name synonymous with design innovation, has made a career of precisely that reimagining how we perceive information and experience media.

Born in Hemel Hempstead, England, and a graduate of Central Saint Martins in London, Hayman's journey has taken him from the hallowed halls of art school to the bustling streets of New York City, where he has left an indelible mark on the world of graphic design. His work is not merely about aesthetics; it is a strategic and impactful reinterpretation of visual storytelling.

Category	Details
Full Name	Luke Hayman
Date of Birth	Unknown (Information not provided in source material)
Place of Birth	Hemel Hempstead, England
Education	Central Saint Martins School of Art, London (Graduated 1988)
Career Highlights	Partner at Pentagram (December 2006 - Present) Design Director, New York Magazine (Prior to joining Pentagram) Creative Director, I.D. Magazine (Previously) Redesigned Time, The Atlantic, New York Magazine, and more. Collaborated with Netflix on the launch of their journal, Queue. Designed a brand refresh for a leading US insurance and investment company, with strategy by Michael Bierut.
Location	New York City (Since 1992)
Marital Status	Married to Julie Fisher (June 11th, 2004)
Children	Three sons and one daughter: William James Hayman Montagu, Nestor John Sturges Montagu, and two other children (Names not provided)
Known For	Inventing and reinventing media titles, a superstar in the world of magazine design
Professional Network	500+ connections on LinkedIn
LinkedIn Profile	Luke Hayman's LinkedIn Profile

Hayman's path to prominence began in London, where he honed his skills at Central Saint Martins, graduating in 1988. From there, he ventured across the Atlantic, landing in New York City in 1992, a move that would prove pivotal in shaping his career. Over the years, he has been a part of various design firms and magazines, gaining experience and refining his craft. Prior to joining Pentagram, he served as the design director of New York Magazine, collaborating with editor Adam Moss on a significant relaunch. His contributions extended beyond this role, including creative direction at publications like the design-focused I.D. magazine.

The year 2006 marked a significant milestone in Hayman's career: his appointment as a partner at Pentagram, the renowned multi-disciplinary design firm. This collaboration elevated his profile and offered a platform to showcase his talents on a grand scale. At Pentagram, Hayman continued to evolve his design philosophy, impacting the visual identities of publications and brands alike. His work embodies a deep understanding of typography, layout, and the art of visual communication, helping to shape the face of media.

Haymans ability to adapt and innovate is evident in his redesigns. His work on publications like Time and The Atlantic demonstrates his strategic thinking and an innate ability to understand the evolving needs of both the publication and its audience. He understands that a successful redesign is about more than aesthetics; it is about building a relationship with the reader and delivering a clear, compelling message.

His recent collaboration with Netflix, to launch the streamers new journal Queue, is a testament to his continued relevance in the design world. Haymans work has a broad reach, making complex information accessible and engaging through thoughtful design. His projects highlight the power of design as a strategic tool, capable of influencing public opinion and enhancing the experience of readers. His work on Queue demonstrates an understanding of how design can be adapted to new mediums and contexts, making it accessible to a diverse audience.

In a world where visual culture is constantly evolving, Hayman's work stands as a testament to the enduring power of design. His innovative approach has helped reshape and revitalize some of the most iconic titles, which allows for greater understanding between content and audience. His redesigns demonstrate a forward-thinking approach, an understanding of audience needs, and a mastery of visual communication. In essence, Hayman helps brands, media, and organizations speak to the world by speaking to us, and making us think, through design.

The redesign of The Philadelphia Inquirer, seven years shy of its 200th anniversary, is another example of Hayman's impact. In a world of digital media and online content, this shows how traditional publications can not only survive but thrive with a modern, thoughtfully conceived redesign.

Beyond his professional achievements, Hayman's personal life is also marked by significant moments. He married Julie Fisher, a yoga instructor from Chicago, Illinois, on June 11, 2004. Together, they have a family, residing in their ancestral castle at Mapperton. This aspect of his life offers a glimpse into the holistic nature of Hayman's design philosophy, indicating an appreciation for beauty and detail both in and outside of the design world.

Haymans design philosophy, as expressed in his own words, acknowledges that much of what we have known as designers has suddenly shiftedhowever, we still have the ability to establish identity, and to communicate and engage through our design. He recognizes the importance of adapting to changes while still maintaining the core principles of good design.

Hayman's influence is not limited to the magazines he redesigns or the companies he collaborates with. His work, as mentioned in the Element Talks conference in Warsaw in 2016, extends to the broader impact of graphic design and its role in the world. This understanding of design beyond the purely visual, and its significance as a form of communication and engagement, is a key element of his success.

His ability to see design not just as a craft, but as a powerful means of communication, has set him apart. Whether he's designing a magazine or working on a branding project, Hayman's ultimate goal is to communicate, connect, and create something that moves the reader. His work stands as a testament to the importance of design in shaping our understanding of the world around us.

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Luke Hayman, from left, Andrea Trabucco Campos and Elyanea Blaser Gould

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