New Hope Girls X Vera Bradley: Supporting Women's Empowerment
Can fashion truly be a force for good? The collaboration between Vera Bradley and New Hope Girls proves that it absolutely can, transforming lives and providing tangible support for women overcoming exploitation.
The story of New Hope Girls is one of resilience and empowerment. The organization is dedicated to combating trafficking and exploitation, offering rescue, refuge, and restoration to women and girls caught in desperate circumstances. They walk alongside these women, guiding them out of darkness and into a life of purpose and transformation. This mission is amplified through strategic partnerships, most notably with the iconic brand Vera Bradley.
This union isn't just about selling handbags; it's about creating opportunities. In 2016, the partnership helped build a safe and efficient workshop, a testament to the commitment to providing a supportive environment. The collaboration has grown, and 2021 marked the third year of a special collection launched on International Women's Day, celebrating women's strength and solidarity. Handcrafted by New Hope artisans in the Dominican Republic, these products embody the spirit of empowerment and offer a tangible way to contribute to their cause.
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| New Hope Girls + Vera Bradley Collaboration: Key Facts | |
|---|---|
| Partners: | New Hope Girls & Vera Bradley |
| Mission of New Hope Girls: | Fight trafficking and exploitation, providing rescue, refuge, and restoration. |
| Collaboration Goals: | Maximize impact, provide safe workspaces, support artisan empowerment, raise awareness. |
| First Workshop Construction: | 2016 |
| First Collection Launch: | 2019 |
| 2021 Collection Features: | Five beautiful bags: Hobo, Patchwork Hobo, Duffel, Crossbody, and Cosmetic Pouch. |
| Materials: | Soft, printed cotton slub canvas, linen, recycled denim patchwork. |
| International Women's Day Focus: | Raise awareness and direct a percentage of sales to New Hope Girls' expansion. |
| Sales Commitment: | 75% of sales of the New Hope Girls + Vera Bradley collection go towards expanding the organizations reach. |
| Key Product Details: | Tie shoulder straps to adjust length, exterior features a slip pocket, zip closures, inner and outer pockets. |
| Event Locations: | Fort Wayne Country Club, and online. |
| Patterns: | Includes new hope pattern as well as breast cancer awareness patterns. |
| Other Products: | Bags, backpacks, travel items, wallets, checkbook covers, jewelry, tote bags. |
| Breast Cancer Awareness Commitment: | Since 1999, Vera Bradley designs special breast cancer awareness patterns. |
| Reference: | Vera Bradley Official Website |
The meticulous craftsmanship is evident in every piece. The bags, crafted by hand by New Hope artisans, are a celebration of both artistry and empowerment. Soft, printed cotton slub canvas, carefully selected for its quality and feel, forms the foundation of many designs. Tie shoulder straps are included to adjust length, and the exterior features a slip pocket, which provides both practicality and a touch of elegance. The collections have showcased beautiful linen fabrications, as well as unique patchwork using recycled denim, enhancing the appeal and versatility of the bags.
In the realm of fashion, Vera Bradley's patterns have a well-deserved reputation for reflecting personality and style, offering something for everyone, from the intricate to the playful. Each design carries the promise of a unique statement and a touch of personal flair. These carefully crafted designs, when coupled with the mission of New Hope Girls, translate into far more than just stylish accessories. They represent a conscious choice to support a vital cause, providing tangible help for women in the Dominican Republic and worldwide.
The success of the collaboration is evident in its rapid sell-out success. Collections in past years have been known to disappear from shelves within days, demonstrating the public's enthusiastic reception and support for the cause. For those who may have missed out on previous releases, the extensive selection of alternative designs by New Hope Girls offers a compelling array of options.
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This year marks a significant milestonethe fourth collaborative collection between Vera Bradley and New Hope Girls. The bags, each a testament to quality and purpose, include a variety of styles, such as the hobo, medium duffel, and pouch cosmetic, all beautifully made. The collection is available in linen fabrication and a unique patchwork of linen and recycled denim. The exterior of the bags frequently feature the distinctive "New Hope" patterns, and the interiors are thoughtfully designed with both inner and outer pockets.
Beyond the immediate benefit to the artisans, the collaboration directly supports the growth of the New Hope Girls organization. This is done by directing a substantial portion of the sales proceeds to expand the organizations reach. This infusion of funds enables New Hope Girls to provide more rescues, more refuge, and more restoration to those in need.
On Sunday, September 17 at 6 PM at Fort Wayne Country Club, a celebration was held to highlight the impact of the collaboration. The event emphasized how the partnership isn't just funding research; it is funding actual results.
Beyond bags, Vera Bradley offers a wide range of items, including backpacks, travel bags, wallets, and jewelry. Their products are known for their exclusive patterns and their ability to blend organization with style. On March 7, 2019, Vera Bradley, Inc., showed its ongoing commitment to provide for women through its various collections.
Vera Bradley's dedication to breast cancer awareness is another meaningful aspect of their brand. Since 1999, they have created special patterns dedicated to this cause. The patterns offer a way to show solidarity and add a touch of color in the fight against breast cancer.
The "New Hope" patterns and the partnership are not confined to one style or collection. These patterns are found on various items, from tote bags to backpacks, and even vintage items, such as the "Lily of the Valley" pattern toggle purse bag.
This Little Betsy tote purse, in the New Hope pattern, featuring a multicolor quilted exterior with floral accents, a zip closure, and cotton lining, is a testament to the beauty of the designs and the versatility of the brand. The inclusion of multiple inner pockets and an outer pocket, along with a multicolor handle and strap, highlights the functional and practical design of the bags.
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